Dubai UAE September 2010:
Picture one:
“The Shoe Box Appeal has given community an opportunity to play a part in reaching out to the needy,” said Pasquale Baiguera, General Manager, Radisson Blu Hotel, Dubai Media City, the organiser of the campaign.
The third annual Shoe Box Appeal continues throughout the month of September, earmarked as annual Responsible Business month for the Radisson Blu Hotel, Dubai Media City.
Picture two:
Mohammad Al Zarouni, General Manager of the Dubai Red Crescent branch said: "The UAE Red Crescent Society has a long tradition of offering help to all who need it.
The Shoe Box Appeal is a very successful initiative to bring community together. In 2010, our teams will reach out to the construction workers in this country.”
Picture three:
The Responsible Business Team at the Radisson Blu Hotel, Dubai Media City is coordinating across the UAE for distribution of boxes.
Team members are seen here with Mohammad Al Zarouni, General Manager of the Dubai Red Crescent branch.
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The six-week Shoe Box Appeal, now in its third year, encourages individuals to fill specially-distributed shoe boxes with personal staple items such as toothpaste, shampoo and soap.
Pasquale Baiguera, General Manager, Radisson Blu Hotel, Dubai Media City confirmed that the campaign has raised more than Dhs2m since its launch in 2008 as part the hotel’s annual Responsible Business Month.
TECOM Investments’ Media Cluster and Al Barsha’s Lulu Hypermarket are the campaign supporters, as are various media channels, such as City7 TV, The National and Time Out Dubai. Strategic Solutions is again on board as the appeal’s communications’ partner.
How to participate in the Shoe Box Appeal 2010:
Collection drive continues till end of September 2010
Shoe boxes available in lobbies of Radisson Blu Hotel, Dubai Media City, TECOM collection points in Dubai Media City, Dubai Internet City and Knowledge Village and Lulu Al Barsha
Each box comes with a shopping list
Once filled, a staple box of items may be valued at about Dhs 120
The Shoe Box Appeal 2010 Shopping List
T-Shirt (Men’s medium size)
Cap
Disposable Razor
Shaving Cream
Aftershave
Talcum Powder
Toothbrush
Toothpaste
Nail Clippers
Small Hand Towels
Comb
Soap Antibacterial (maximum four pieces)
Shampoo
No money or food items to be included
No used items to be placed in the box
All of the above items must be in place to complete a Shoe Box donation
For more information on the Shoe Box Appeal 2010 and donations, please contact
Zaheen Abbas
Responsible Business Coordinator
Radisson Blu Hotel, Dubai Media City
P.O. Box 211723, Dubai, United Arab Emirates
Tel No. 0097143669111 Fax No. 0097143611011
Email: zaheen.abbas@radissonblu.com
Website: www.radissonblu.com/hotel-mediacitydubai
events.radissonbludmc.com
