Dubai, 26 July 2010: Jumeirah hotels are today celebrating mid-Sha'ban, which falls on the 15th of the Muslim month of Sha'ban. “Hag Al Leilah” is the traditional name for this night of festivities with family and neighbours.
“Hag Al Leilah” is a custom that has passed down from previous generations. In the late afternoon, children go knocking on their neighbours’ doors, asking for small offerings with the phrase 'A'atoona Hag Al Leilah', which means “Give us sweets for tonight”.
Throughout the day, colleagues in the lobby of Mina A’ Salam, Al Qasr and Jumeirah Bab Al Shams handed out sweets and nuts to children and guests. A sign was also posted with a short explanation in English and Arabic of the concept behind “Hag Al Leilah”.
The Jumeirah hotels’ initiative contributed to society by highlighting the UAE culture; encouraging children in the UAE to rediscover their heritage in a beautiful atmosphere, and educating guests about the traditions of the country.
Photo Caption: Children celebrate mid-Sha’ban “Hag Al Leilah” at Mina A’ Salam
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About Jumeirah Group:
Jumeirah Group, the Dubai-based luxury hospitality company and a member of Dubai Holding, operates a world-class portfolio of hotels and resorts. Jumeirah Hotels & Resorts includes Burj Al Arab, Jumeirah Beach Hotel, Jumeirah Emirates Towers, Madinat Jumeirah, Jumeirah The Meydan and Jumeirah Bab Al Shams in Dubai; Jumeirah Carlton Tower and Jumeirah Lowndes Hotel in London; and Jumeirah Essex House in New York. Jumeirah Group also runs the luxury serviced residences brand Jumeirah Living; the spa brand Talise; Jumeirah Restaurants; Wild Wadi Waterpark; The Emirates Academy of Hospitality Management; and Sirius, its global loyalty programme. Jumeirah Group has recently unveiled VENU Hotels, a contemporary lifestyle hotel brand.
www.jumeirah.com
www.venu.com |
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Jumeirah Group Corporate Communications
Samantha Dancy, Corporate Communications Manager
PO Box 214159 Dubai, United Arab Emirates
Telephone: +971 4 3647959
Fax: +971 4 3016655
E-mail: PR@jumeirah.com
Visit us at: www.jumeirah.com
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| PR Date : 26-Jul-2010 |
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