Mark Allen Lands New Sponsorship Boost As He Lines Up Snooker’S World Title



Dubai,UAE, 28March 2018:Professional snooker’s new Masters champion Mark Allen has potted a new sponsorship dealwith Berkeley Assets, a multi-asset investment company with offices in Dubai and London and distribution throughout the Far East. Northern Irishman Allen, 32, secured his first Triple Crown title by defeating Kyren Wilson 10-7 in the final of the Masters tournament at London’s Alexandra Palace last month. The new sponsorship agreement provides another timely boost for Allen as he sets his sights on a first World Championship title when the game’s most important event takes place at the Crucible Theatre in Sheffield, England from 21 April to 7 May. Commenting on the new deal, Allen said: “I can’t wait to pull on my new waistcoat bearing the Berkeley Assets logo. Ifeel very honoured to be teaming up with a company of this calibre. I can’t thank them enough for their support and I’m looking forward to the team joining us at some of the major events we have coming up this year.” Justin Quan, Senior Associate at Berkeley Assets, added: “We identified Mark as a potential sporting personality we wanted to support largely based on his diligent, strategic approach to the game and his deeply grounded roots, despite his ongoing success. “The world of snooker is not that far removed from our world of growing businesses – it is methodical, challenging, tactical and considered. We see this as a long term partnership and wish Mark all the very best as he prepares for the World Championships at the Crucible.” Allen reached his first ranking event final at the 2011 UK Championship and in 2016 scored a maximum break of 147 at the same event. He is considered to be the most gifted player to emerge from Northern Ireland since former world champions Dennis Taylor and Alex Higgins, and won the European and World amateur titles before turning pro in 2005. Away from the snooker tables he is a vocal supporter of the Northern Irish football team and a keen golfer. Berkeley Assets operates businesses, helping property developments, hospitality concepts and emerging businesses thrive. All underlying assets of the business are located in the UK and USA and the company’s portfolio of properties spans multiple sectors, including existing and new to market assets in some of the world’s most sought after locations. Berkeley’s aim isto continue to develop a diversified portfolio of existing and new to market concepts and businesses as part of a low-risk, yield-based strategy. Caption: Professional snooker star Mark Allen has signed a new sponsorship deal with Berkeley Assets, a multi-asset company based in Dubai and London
About Berkeley Assets Berkeley is a multi-asset company with a strong, diversified portfolio of investments across the real estate, hospitality, logistics and technologies sectors. For more than a decade, Berkeley’s founders have been utilising personal and institutional capital to invest in and manage an innovative portfolio of projects and businesses to deliver strong, sustainable yields. The values of the company today remain the same as when it started: a steadfast focus on capital preservation, achieved by investing in real estate projects and asset-backed businesses with elicit strong market demand. For more information, visit

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